What is “U+RooLee” ?

Our brand “U+RooLee” named after the sound of

the Japanese word   “Yururi(ゆるり)”.

This word has many meanings, 

so the English language has no word corresponding to it.

Sometimes it describes a slow or leisurely pace or other times

it expresses a peaceful, informal and relaxed state of mind.

In the modern world of globalization and the Internet, 

perhaps you should stop walking even for just a short while.

Look back your own life and path, take time to contemplate

and give yourself some breathing space. 

We suggest the “U+RooLee” life.




Happy New Year 2020 !

Happy new year 2020 ! Japan is a memorable Olympic year.Let’s do our best not to lose to Olympic athletes. The entrance has become a New Year’s decoration Previous Next


We participated in ” Taiwan Int’l Coffee Show” from Nov 15 to 19. First of all, we were surprised by many visitors and understood Taiwanese passion for coffee. In addition to ” U+RooLee” and “Slow & Mellow”, we introduced ” Coffee Bean” and ” Herbal Tea” made in Japan. We were very pleased with the high evaluation of design and taste. We will introduce it on our website later. Looking forward to !!! Previous Next


We moved our office in Hong Kong !!! ” New Address ” G/F., Melbourne Building, 54 Yu Chau Street, Sham Shui Po, Kowloon, HONG KONG

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